Find Your Voice And Tell Your Story with Susan Armstrong

21st February 2023 12:15pm - 1:00pm
Style of Event: FREE for Corporate Members (Use CODE: WIBFWEB)
WiBF Member: AUD $0.00 Website Subscriber: AUD $20.00
12:15-1:00pm AEDT


Storytelling isn’t just for those who write for a living – it lies at the centre of human existence and we’ve been doing it since the world began. It transcends time, language and culture to create authentic, deep connections and inspire those around us. What’s more, we all have a story – it’s what define us. To know someone well is to know her story – the experiences that have shaped her, the twists and turns that have tested her, what lights her up and keeps her moving forward. In this webinar, we’ll show you why, how, when and where you should share yours…

In this webinar, you’ll learn:

– Why storytelling is an essential business skill

– The most powerful question to ask when writing content

– How to find your content niche

– How to write so it sounds like you, and no one else

Pre Work

No pre-work required.


To show people that if you can speak, you can write. No, REALLY you can!


Participants will learn the ‘tricks of the trade’ when it comes writing, subbing and publishing compelling content


An award-winning editor, Susan Armstrong has been connecting with audiences through her unique brand of storytelling for over 25 years. As the Founder and Editor of The Suite Collective, a media business committed to celebrating and supporting women in leadership through exceptional content, Susan shares the stories of the remarkable women who are making decisions today and influencing change tomorrow. She inspires and informs her readership with a unique magazine-style newsletter, The Suite, which delivers the best in business and lifestyle content every fortnight. Susan is the former Founding Editor of STELLAR and KISS magazines, the former Global Content Director of The CEO Magazine, and a highly regarded media executive with a proven track record for building commercially successful brands.